Writing about startups, product development, event marketing, and lessons learned building tech products from 0 to 1.
Moving Luminik's always-on operations off my MacBook Pro onto a dedicated Mac Mini M4. Hermes Agent, Claude Code via ACP, local gbrain knowledge base, three upstream bugs I chased across Hermes and gbrain (with PR links), and where this is heading.
I've been running a workflow similar to gstack since mid-2025. Role-based agents, CLAUDE.md files, specs-driven development. Here's what works and what's still unsolved.
The real cost structure of solo product development. Tools, workflows, and what changed from team-based development.
I signed my first paying customer at Luminik before writing a single line of code. Here's exactly how that worked.
Companies spend 20-30% of marketing budget on events but can't prove the ROI. Here's the systematic approach to change that.
How building SnowOptix for Snowflake cost optimization led me to discover the bigger opportunity that became Luminik.
As an engineer, I thought I couldn't sell. Turns out understanding the product deeply is a superpower in B2B sales.
Lessons from building Aura at Bain & Company - the unique challenges and advantages of venture building inside a large organization.
What actually works when raising your first round. Cold outreach, investor meetings, and the mistakes that cost you time.
How I built Mainteny's MVP as the sole technical person, and what I'd do differently next time.
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